Creative Reasoning Model
Generate more viable solutions for open-ended business problems.
Multi-path explorationValue evaluationDynamic convergence
Learn more
AIfrom understandingto action to outcomes.
Tezign’s Generative Enterprise Agents (GEA) use the Creative Reasoning Model to solve complex business problems and the Subjective World Model to simulate how consumers think, feel, and make decisions. Grounded in proprietary enterprise context, GEA acts proactively across critical workflows and learns from every outcome—improving with every use.
Core Products
From professional productivity to enterprise outcomes.
Agent products give professionals immediate leverage. For enterprises, GEA turns proprietary context into action—proactively getting critical work done and improving with every outcome.
Agent Products · For Professionals
Move professional work from idea to outcome.
Atypica, Clipo, MuseAI, and MuseDAM turn insight, growth, creation, and content management into intelligent workflows ready to use without complex deployment.
01 / 04
Atypica
Simulate consumer decisions and turn research, AI interviews, product ideation, and concept testing into on-demand workflows.
GEA for Enterprise · For Organizations
Put enterprise intelligence into action.
Grounded in proprietary enterprise context, GEA works across Consumer Insight, Product R&D, Marketing Growth, and Design Creative—proactively moving work forward and learning from every outcome.
Tezign GEA for Enterprise
Enterprise Agentic AITezign GEA for Enterprise
Enterprise Agentic AIBeyond answering questions, GEA actively gets work done. Grounded in enterprise context, it senses, plans, executes, evaluates, and learns from every outcome—improving with use and continuously moving critical work toward business results.
Consumer Insight
Application ModuleConsumer Insight
Application ModuleMake insight continuous. Sense shifts in markets and consumers, and turn fragmented signals into decisions that drive growth.
Product R&D
Application ModuleProduct R&D
Application ModuleMove innovation to market faster. Generate, validate, and refine product concepts to increase the volume, speed, and odds of successful innovation.
Marketing Growth
Application ModuleMarketing Growth
Application ModuleTurn content into continuous growth. Plan, produce, distribute, and optimize content around business goals at scale.
Design Creative
Application ModuleDesign Creative
Application ModuleBring brand standards into every creation. Generate, manage, reuse, and review creative assets—scaling output without compromising consistency.
Core Models
Two models. Two worlds to understand.
One expands what business can do. One reveals why people choose.
Subjective World Model
Understand how human feelings, cognition, and choices take shape.
ExpressionStoryCognitionBehavior
Learn moreScale & Proof
Chosen by leading enterprises.Proven at global scale.
0+
Enterprise Customers
0+
Professional Users Worldwide
0+
Countries and Regions
0+
Fortune Top 500 Enterprise Customers
World's First
Proprietary Creative Reasoning Model
0+
Algorithm and Large-Model Filings
0+
Technology Patents
UNILEVERP&GL'ORÉALNESTLÉMARSDANONEHENKELLEE KUM KEEADIDASPUMAUNDER ARMOURNEW BALANCEESTÉE LAUDERSHISEIDODIORGUERLAINLVMHBOSCHCATERPILLARAPTARKOHLERUNITED IMAGINGBAYERNOVARTISSYNGENTAZOETISJOHNSON & JOHNSONPORSCHEAUDISAIC MOTORGREAT WALL MOTORGEELY AUTOSMARTANT GROUPCICCALIBABATENCENTBYTEDANCEMEITUANLENOVOTCLANKER INNOVATIONSMCDONALD'SSTARBUCKSUNILEVERP&GL'ORÉALNESTLÉMARSDANONEHENKELLEE KUM KEEADIDASPUMAUNDER ARMOURNEW BALANCEESTÉE LAUDERSHISEIDODIORGUERLAINLVMHBOSCHCATERPILLARAPTARKOHLERUNITED IMAGINGBAYERNOVARTISSYNGENTAZOETISJOHNSON & JOHNSONPORSCHEAUDISAIC MOTORGREAT WALL MOTORGEELY AUTOSMARTANT GROUPCICCALIBABATENCENTBYTEDANCEMEITUANLENOVOTCLANKER INNOVATIONSMCDONALD'SSTARBUCKS
AI that delivers, across industries.
Across consumer and retail, automotive, manufacturing, healthcare, technology, and beyond, Tezign brings enterprise agents into critical workflows—turning AI into sustained innovation, growth, and productivity.
Consumer & Retail
Automotive & Manufacturing
Healthcare & MedTech
Internet & Tech
More Industries
Ongoing Progress and Changes
Media & Press2026-07-22
QbitAI | Watch the WAIC Model 'Mind Reading'! It's on fire on site!
At WAIC, Tezign launched the Subjective World Model (SWM), a four-layer heterogeneous data modeling approach that captures consumers' true psychology. Unlike ordinary large models, it connects GEA enterprise agents to facilitate business implementation, with exclusive interview data building a core barrier.
Learn More
Media & Press2026-07-22
Xinmin Evening News | AI Implementation: 70% of Challenges Are Not in the Technology Itself, but in Human Organization
At WAIC 2026, Tezign showcased the GEA Enterprise Intelligent Agent, with founder Fan Ling proposing the AI implementation 1:2:7 rule, emphasizing organizational adaptation as the core, and simultaneously launching a subjective world model to deepen user understanding.
Learn More
Media & Press2026-07-22
Wenhui Daily | On the first day of WAIC 2026, you’ll understand why tickets are hard to come by after visiting these booths
The scale of WAIC 2026 reaches new heights, with Tezign showcasing its theme of 'Digital Forest', demonstrating the GEA enterprise intelligent system, aimed at sustainable operation capabilities across multiple industries.
Learn More
Media & Press2026-07-22
Yicai｜Tezign Technology's Enterprise-Level Intelligent Agents Solve Long-Term Problems for Businesses, Self-Developed Subjective World Model Enables AI to Truly Understand Humans
Tezign made an appearance at WAIC, launching the GEA Enterprise Intelligent Agent Architecture and Subjective World Model, implemented in multiple leading companies, leveraging self-developed models to tackle long process business challenges.
Learn More
Media & Press2026-07-23
Tezign Technology's Enterprise-Level Intelligent Agent Sets a Benchmark, Winning the 2026 Extraordinary Award for Best Product and Case Award
Tezign GEA won the 2026 Extraordinary Award for Product and three case awards, implementing a four-layer architecture across multiple industries, serving numerous leading enterprises, with outstanding commercialization results.
Learn More
Media & Press2026-07-21
Huxiu Think Tank Services | The 'Involution' of Large Models Ends, the Second Half of Enterprise AI in the Subjective World Model
At WAIC, Tezign proposed the Subjective World Model (SWM), a four-layer architecture modeling the real decision logic of consumers, linking GEA enterprise intelligent agents to business operations, with exclusive in-depth interviews building high barriers, opening a new track for enterprise AI.
Learn More
Media & Press2026-07-22
QbitAI | Watch the WAIC Model 'Mind Reading'! It's on fire on site!
At WAIC, Tezign launched the Subjective World Model (SWM), a four-layer heterogeneous data modeling approach that captures consumers' true psychology. Unlike ordinary large models, it connects GEA enterprise agents to facilitate business implementation, with exclusive interview data building a core barrier.
Learn More
Media & Press2026-07-22
Xinmin Evening News | AI Implementation: 70% of Challenges Are Not in the Technology Itself, but in Human Organization
At WAIC 2026, Tezign showcased the GEA Enterprise Intelligent Agent, with founder Fan Ling proposing the AI implementation 1:2:7 rule, emphasizing organizational adaptation as the core, and simultaneously launching a subjective world model to deepen user understanding.
Learn More
Media & Press2026-07-22
Wenhui Daily | On the first day of WAIC 2026, you’ll understand why tickets are hard to come by after visiting these booths
The scale of WAIC 2026 reaches new heights, with Tezign showcasing its theme of 'Digital Forest', demonstrating the GEA enterprise intelligent system, aimed at sustainable operation capabilities across multiple industries.
Learn More
Media & Press2026-07-22
Yicai｜Tezign Technology's Enterprise-Level Intelligent Agents Solve Long-Term Problems for Businesses, Self-Developed Subjective World Model Enables AI to Truly Understand Humans
Tezign made an appearance at WAIC, launching the GEA Enterprise Intelligent Agent Architecture and Subjective World Model, implemented in multiple leading companies, leveraging self-developed models to tackle long process business challenges.
Learn More
Media & Press2026-07-23
Tezign Technology's Enterprise-Level Intelligent Agent Sets a Benchmark, Winning the 2026 Extraordinary Award for Best Product and Case Award
Tezign GEA won the 2026 Extraordinary Award for Product and three case awards, implementing a four-layer architecture across multiple industries, serving numerous leading enterprises, with outstanding commercialization results.
Learn More
Media & Press2026-07-21
Huxiu Think Tank Services | The 'Involution' of Large Models Ends, the Second Half of Enterprise AI in the Subjective World Model
At WAIC, Tezign proposed the Subjective World Model (SWM), a four-layer architecture modeling the real decision logic of consumers, linking GEA enterprise intelligent agents to business operations, with exclusive in-depth interviews building high barriers, opening a new track for enterprise AI.
Learn More
Media & Press2026-07-22
QbitAI | Watch the WAIC Model 'Mind Reading'! It's on fire on site!
At WAIC, Tezign launched the Subjective World Model (SWM), a four-layer heterogeneous data modeling approach that captures consumers' true psychology. Unlike ordinary large models, it connects GEA enterprise agents to facilitate business implementation, with exclusive interview data building a core barrier.
Learn More
Media & Press2026-07-22
Xinmin Evening News | AI Implementation: 70% of Challenges Are Not in the Technology Itself, but in Human Organization
At WAIC 2026, Tezign showcased the GEA Enterprise Intelligent Agent, with founder Fan Ling proposing the AI implementation 1:2:7 rule, emphasizing organizational adaptation as the core, and simultaneously launching a subjective world model to deepen user understanding.
Learn More
Media & Press2026-07-22
Wenhui Daily | On the first day of WAIC 2026, you’ll understand why tickets are hard to come by after visiting these booths
The scale of WAIC 2026 reaches new heights, with Tezign showcasing its theme of 'Digital Forest', demonstrating the GEA enterprise intelligent system, aimed at sustainable operation capabilities across multiple industries.
Learn More
Media & Press2026-07-22
Yicai｜Tezign Technology's Enterprise-Level Intelligent Agents Solve Long-Term Problems for Businesses, Self-Developed Subjective World Model Enables AI to Truly Understand Humans
Tezign made an appearance at WAIC, launching the GEA Enterprise Intelligent Agent Architecture and Subjective World Model, implemented in multiple leading companies, leveraging self-developed models to tackle long process business challenges.
Learn More
Media & Press2026-07-23
Tezign Technology's Enterprise-Level Intelligent Agent Sets a Benchmark, Winning the 2026 Extraordinary Award for Best Product and Case Award
Tezign GEA won the 2026 Extraordinary Award for Product and three case awards, implementing a four-layer architecture across multiple industries, serving numerous leading enterprises, with outstanding commercialization results.
Learn More
Media & Press2026-07-21
Huxiu Think Tank Services | The 'Involution' of Large Models Ends, the Second Half of Enterprise AI in the Subjective World Model
At WAIC, Tezign proposed the Subjective World Model (SWM), a four-layer architecture modeling the real decision logic of consumers, linking GEA enterprise intelligent agents to business operations, with exclusive in-depth interviews building high barriers, opening a new track for enterprise AI.
Learn More
Featured on CCTV
Media & Press2026-07-20
Fan Ling Visits CCTV Live Studio to Discuss AI Industry Development
On July 17, the first day of WAIC, Fan Ling, a professor at Tongji University, director of the Design Artificial Intelligence Laboratory, and founder of Tezign Technology, was invited to the CCTV News live studio to deeply analyze the development trends of the AI industry with the host.
Learn More
Media & Press2026-07-20
CCTV Channel 4 Reports on Tezign Technology, Focusing on the 'Subjective World Model' Capability
On July 20, CCTV Channel 4's 'China News' program highlighted Tezign Technology's Subjective World Model in a special report on WAIC 2026 and experienced the Atypica AI native user research platform built on this model.
Learn More
Media & Press2026-07-20
CCTV News Live Studio Visits Tezign, Experiencing an Enterprise-Level Agent that Can 'Work'
On July 20, in the CCTV News WAIC live studio, reporters visited the Tezign Technology booth. They focused on understanding Tezign's subjective world model and experienced the intelligent agent products built on this foundation.
Learn More
Media & Press2026-07-17
Fan Ling Invited to Guest on CCTV Live Broadcast: AI Should 'Understand People' Rather than 'Roll Parameters', Humans and AI Should Become Partners | Highlights from Day One of WAIC
The WAIC 2026 opens, with Tezign's Fan Ling guesting on CCTV live broadcast, advocating that AI focuses on understanding people rather than rolling parameters, promoting human-AI partnership; Tezign showcases its enterprise-level AI GEA, demonstrating scalable results across multiple industries.
Learn More
Media & Press2026-07-17
AI from 'Can Chat' to 'Can Do': Challenges and Opportunities for AI Implementation, and the Relationship Between AI and Humans ... Fan Ling @ CCTV Live Broadcast Full Record
In the WAIC CCTV interview, Fan Ling stated that AI has moved from 'can chat' to 'can do', analyzing the challenges of industry implementation using a 1:2:7 ratio, advocating that AI focuses on understanding humans and building a symbiotic relationship between humans and machines.
Learn More
Media & Press2026-07-20
Fan Ling Visits CCTV Live Studio to Discuss AI Industry Development
On July 17, the first day of WAIC, Fan Ling, a professor at Tongji University, director of the Design Artificial Intelligence Laboratory, and founder of Tezign Technology, was invited to the CCTV News live studio to deeply analyze the development trends of the AI industry with the host.
Learn More
Media & Press2026-07-20
CCTV Channel 4 Reports on Tezign Technology, Focusing on the 'Subjective World Model' Capability
On July 20, CCTV Channel 4's 'China News' program highlighted Tezign Technology's Subjective World Model in a special report on WAIC 2026 and experienced the Atypica AI native user research platform built on this model.
Learn More
Media & Press2026-07-20
CCTV News Live Studio Visits Tezign, Experiencing an Enterprise-Level Agent that Can 'Work'
On July 20, in the CCTV News WAIC live studio, reporters visited the Tezign Technology booth. They focused on understanding Tezign's subjective world model and experienced the intelligent agent products built on this foundation.
Learn More
Media & Press2026-07-17
Fan Ling Invited to Guest on CCTV Live Broadcast: AI Should 'Understand People' Rather than 'Roll Parameters', Humans and AI Should Become Partners | Highlights from Day One of WAIC
The WAIC 2026 opens, with Tezign's Fan Ling guesting on CCTV live broadcast, advocating that AI focuses on understanding people rather than rolling parameters, promoting human-AI partnership; Tezign showcases its enterprise-level AI GEA, demonstrating scalable results across multiple industries.
Learn More
Media & Press2026-07-17
AI from 'Can Chat' to 'Can Do': Challenges and Opportunities for AI Implementation, and the Relationship Between AI and Humans ... Fan Ling @ CCTV Live Broadcast Full Record
In the WAIC CCTV interview, Fan Ling stated that AI has moved from 'can chat' to 'can do', analyzing the challenges of industry implementation using a 1:2:7 ratio, advocating that AI focuses on understanding humans and building a symbiotic relationship between humans and machines.
Learn More
Media & Press2026-07-20
Fan Ling Visits CCTV Live Studio to Discuss AI Industry Development
On July 17, the first day of WAIC, Fan Ling, a professor at Tongji University, director of the Design Artificial Intelligence Laboratory, and founder of Tezign Technology, was invited to the CCTV News live studio to deeply analyze the development trends of the AI industry with the host.
Learn More
Media & Press2026-07-20
CCTV Channel 4 Reports on Tezign Technology, Focusing on the 'Subjective World Model' Capability
On July 20, CCTV Channel 4's 'China News' program highlighted Tezign Technology's Subjective World Model in a special report on WAIC 2026 and experienced the Atypica AI native user research platform built on this model.
Learn More
Media & Press2026-07-20
CCTV News Live Studio Visits Tezign, Experiencing an Enterprise-Level Agent that Can 'Work'
On July 20, in the CCTV News WAIC live studio, reporters visited the Tezign Technology booth. They focused on understanding Tezign's subjective world model and experienced the intelligent agent products built on this foundation.
Learn More
Media & Press2026-07-17
Fan Ling Invited to Guest on CCTV Live Broadcast: AI Should 'Understand People' Rather than 'Roll Parameters', Humans and AI Should Become Partners | Highlights from Day One of WAIC
The WAIC 2026 opens, with Tezign's Fan Ling guesting on CCTV live broadcast, advocating that AI focuses on understanding people rather than rolling parameters, promoting human-AI partnership; Tezign showcases its enterprise-level AI GEA, demonstrating scalable results across multiple industries.
Learn More
Media & Press2026-07-17
AI from 'Can Chat' to 'Can Do': Challenges and Opportunities for AI Implementation, and the Relationship Between AI and Humans ... Fan Ling @ CCTV Live Broadcast Full Record
In the WAIC CCTV interview, Fan Ling stated that AI has moved from 'can chat' to 'can do', analyzing the challenges of industry implementation using a 1:2:7 ratio, advocating that AI focuses on understanding humans and building a symbiotic relationship between humans and machines.
Learn More
Ready?